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PRIVACY POLICY

Last Updated: November 2025

Welcome to this website (“Site”), owned and operated by Panouge USA LLC (“Panouge USA”, “we”, “us”, or “our”). Panouge USA values its customers and respects their privacy. Your visit to the Site and your use of any of the services, features, or online purchases are subject to our Terms and Conditions.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information in the United States, and the rights you may have under applicable law, including the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

If you do not agree with this Privacy Policy, please discontinue use of our Site and services immediately.

1. What This Privacy Policy Covers

This policy describes:

  • The categories of personal information we collect;
  • The purposes for which that information is used;
  • The categories of third parties with whom we share it;
  • Your rights regarding access, deletion, correction, and data sharing preferences;
  • How to contact us with questions or concerns.

 

It applies to information collected online (through https://en-us.masaki-parfums.com/ and our U.S. digital platforms), and offline interactions (for example, at events or boutiques operated by Panouge USA).

2. Information We Collect

We collect the following categories of personal information:

  • Identifiers such as name, postal address, email, phone number, and account login details.
  • Commercial information such as purchase history, order details, and preferences.
  • Device and internet activity such as IP address, browser type, operating system, and pages visited.
  • Payment information for order processing (handled via secure payment processors).
  • Demographic data such as age range or location when provided voluntarily.
  • Inferences drawn from the above to offer personalized experiences or communications.

 

We do not knowingly collect or sell personal information from individuals under 16 years of age.

3. How We Collect Information

  • Directly from you, when you shop, register an account, communicate, or complete a purchase.
  • Automatically, via cookies and tracking technologies (see our Cookie Policy).
  • From third-party partners including payment processors, shipping carriers, analytics services, and social platforms.

4. How We Use Personal Information

We use your data to:

  • Process and deliver your orders or services;
  • Communicate updates, promotional offers, and event invitations (only if you have opted in);
  • Provide customer support and loyalty benefits;
  • Analyze usage trends to improve our Site and services;
  • Detect, prevent, or respond to fraud and security incidents;
  • Comply with legal obligations or respond to lawful requests.

5. Disclosure of Personal Information

Over the past 12 months, we may have disclosed personal information for business purposes to:

  • Service providers for payment processing, shipping, IT, and marketing support;
  • Government entities or law enforcement if required by law.

 

We do not sell personal data in exchange for money.

However, under the CCPA’s broad definition of “sale,” certain cookie-based advertising or audience measurement activities may be considered a “sale” or “sharing.” You may opt out at any time (see Section 8).

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described above and as required by law. Retention periods vary depending on the nature of the data, transaction history, or legal obligations.

7. Security

Panouge USA maintains administrative, technical, and physical safeguards designed to protect your data from unauthorized access, loss, or misuse. Despite these measures, no system is completely secure, and any information transmitted online is at your own risk.

8. Your Rights Under U.S. State Privacy Laws

If you are a resident of California or other applicable states, you may have the right to:

  • Know the categories of personal information we collect, use, and disclose;
  • Access specific pieces of personal data we hold about you;
  • Correct inaccurate personal information;
  • Delete personal data (subject to legal exceptions);
  • Opt out of the sale or sharing of your personal information;
  • Limit the use or disclosure of sensitive personal information;
  • Non-discrimination, meaning we will not deny services or offer different pricing for exercising your rights.

You may submit such requests by email or phone number listed in Section 12.

9. Cookies and Tracking

We and our partners use cookies and similar technologies to enhance your browsing experience, personalize content, and analyze traffic. You can manage or disable cookies through your browser settings at any time.

10. Children’s Privacy

Our Site is not intended for individuals under the age of 16, and we do not knowingly collect their personal information. If we discover such data has been collected, we will delete it promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised effective date.

12. Contact Information

For any questions, requests, or complaints regarding this Privacy Policy, or to exercise your privacy rights, please contact:

Panouge USA LLC
169 Madison Ave STE 38433
New York, NY 10016 US
Email:
Phone number: +33 1 47 20 56 77